Professional Video production, or videography, is the art and service of producing a finished video product to a customer's requirement and consumption.

The video production industry creates videos for a wide range of demands, from safety videos for use in corporateteaching. An example of a more everyday application is the wedding video.

Environments to medical training videos for use in a video production company takes a brief, produces a script, liaises with the customer and puts a production team together. This often includes experts ranging from camera staff to make-up artists.

The film is shot and initial footage is put on broadcast quality tapes, edited and presented to the customer in a draft — or "guide" — form. Sound tracks, visual effects etc. are added in and the final video is presented to the customer.
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